SkinCare

As a Beauty Editor, Unveiling the 28 Innovative Products Capturing My Attention in 2024

Whether it’s due to overused ingredients or too much exposure on TikTok, the start of a new year always sparks a desire for something fresh. The top beauty products of 2024 are anything but ordinary and are sure to breathe new life into your skincare, makeup, and hair routines.

This is also the perfect time to carefully select the products we use to avoid overcomplicating our routines, while still ensuring we only use the best of the best. You know the kind I’m talking about: the scientifically proven serum that targets specific issues instead of trying to do everything at once. The haircare product that’s so innovative, it could have been invented by a NASA scientist. And makeup that blends seamlessly and has vibrant pigments that make your skin look radiant.

If you’re interested in more beauty tips, you can follow Fiona Embleton, GLAMOUR’s Associate Beauty Director, on her Instagram @fiembleton. Ready to dive in? Keep reading to discover the first batch of beauty products you’ll want to invest your time and money in throughout 2024.

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